Kraftshala Placements (August 2026): 1,037 Jobs in 14 Months, 3,300+ Since the Start

Kraftshala’s Marketing Launchpad placed 1,037 students in the last 14 months at a 94% placement rate, taking its total to 3,300+ students placed with 800+ recruiters since the program began. Freshers landed offers of up to ₹10.4 LPA, experienced candidates up to ₹16 LPA, and the average CTC stands at ₹5.5 LPA. 84% of those placed had no relevant experience, ~72% studied from outside India’s top 6 metros, and about 1 in 3 joined a Big Five global agency group. Placements in 2026 are up 74% year-to-date, and the newest batch, Batch 39, finished at a 97% placement rate.

Kraftshala publishes a placement report for every Marketing Launchpad batch since inception. You can see every batch’s numbers on the Kraftshala placement reports page.

Kraftshala placements at a glance

How many students has Kraftshala placed since it started?

Kraftshala has placed 3,300+ students through the Marketing Launchpad, working with 800+ recruiters. The report calls it India’s largest program in terms of marketing placements.

The pace has picked up sharply. 1,037 of those placements (roughly one in three) came in just the last 14 months.

Kraftshala’s long-term goal, as written in the founders’ note, is to place 1 million students by 2047. The note puts it plainly: “Not enrol. Not certify. Place.”

Where can you see every batch’s placement numbers?

Kraftshala publishes a separate placement report for every Marketing Launchpad batch since inception, from Batch 1 to Batch 39. Each report lists that batch’s placement rate, highest and average CTC, direct hires and recruiters.

See batch-wise numbers for every batch on the Kraftshala placement reports page.

How fast are Kraftshala placements growing in 2026?

Every period of 2026 has beaten the same period of 2025. Year-to-date, placements are up 74%.

In other words, July-August 2026 placements were about 2.5× those of July-August 2025. Even the slowest quarter, hit by global uncertainty, still grew by nearly a quarter.

What salary do Kraftshala Marketing Launchpad graduates get?

Across the last 14 months:

• Average CTC (Marketing Launchpad): ₹5.5 LPA
• Average CTC (Hindi + English program): ₹4.5 LPA
• Highest CTC for a fresher: ₹10.4 LPA
• Highest CTC for a candidate with relevant experience: ₹16 LPA

The report also tracks the highest CTC month by month across all batches:

Batch 39 placement results

With this report, Kraftshala released the outcomes of Marketing Launchpad Batch 39. Results for all earlier batches are on the placement reports page.

Batch 39’s direct-hire share (66%) is ten points higher than the 14-month average (56%). That means two out of three students in this batch went straight into full-time roles.

Can freshers get placed through Kraftshala?

Yes, and they make up the vast majority. 84% of placements in the last 14 months went to freshers or candidates without relevant experience. Only 16% had relevant marketing experience before joining.

The report’s argument is simple: you don’t need years of experience to start in marketing. In 6 months, Marketing Launchpad builds practical skills and proof of work across all areas of marketing, so students can enter the job market ready to contribute from day one.

Do you need a specific degree to join?

No. The report’s line is: “No degree gets you in. No degree keeps you out.” Top companies hire for the ability to execute, and they judge it through the work students have done.

Educational background of placed graduates:

Some students joined without a degree at all. What decides their outcome is the work they do once they are in the program.

Which companies hire from Kraftshala?

Here is where the 1,037 placements happened:

Big 5 global agency groups – 29%

About 1 in 3 Marketing Launchpad graduates walk into one of the Big Five global advertising and marketing networks, the groups that run most of the world’s advertising:

• Havas Media Network
• Publicis Global Delivery
• Omnicom
• IPG Mediabrands
• WPP Media
• dentsu

Kraftshala has become one of their most consistent talent sources.

Other global agencies – 20%

Assembly, M&C Saatchi Performance, Madison World, MediaMint, LS Digital, Digital Stack, Schbang, Botpresso, Crealytics and many more.

Brands – 21%

Mensa Brands, Mamaearth, Meatigo by Prasuma, Comet, Sleepy Owl Coffee, Beardo, Curry It and many more.

New recruiters in the last 14 months

Lenskart, OYO, Meatigo, Deconstruct, Lyxel&Flamingo, Skillmatics, Comet, CookieMan, Neeman’s, Beardo, Handpickd, Vedantu, 9×9 Digital, Campus, BrightCHAMPS and Ketto, among others.

Why do recruiters keep coming back to Kraftshala?

About 2 out of 3 graduates (68%) are placed at companies that have hired from Kraftshala more than once. Each year, both the number of recruiters and the number of hires within existing recruiters keeps growing.

Varun Satia, Founder & CEO of Kraftshala School of Business, explains why:

“Recruiters keep coming back because they know our students bring more than technical skills. They know how to communicate, take ownership and collaborate. In fact, most of our key recruiters look elsewhere only once they’ve exhausted the Kraftshala talent available.”

What roles do Kraftshala graduates get placed in?

More than half of all placements (55%) are in performance and digital marketing. The rest span seven distinct disciplines plus other roles, from e-commerce to programmatic to management trainee tracks.

Marketing isn’t one job. It spans many high-potential roles, and the Marketing Launchpad prepares students for all of them.

Can you get placed without moving to a big city?

Yes. Nearly 72% of Marketing Launchpad learners come from outside India’s top 6 metros.

The report makes a sharp point about online education. It promised access, but turned into recorded videos nobody finished, then AI-based “adaptive” tools that didn’t deliver. So the industry swung back to asking students to relocate to a campus. For much of India, moving cities before you even have a job is simply not practical.

Marketing Launchpad students learn live, work with peers, build real skills and get placed, without moving cities or paying for campus life.

Learners from remote India who got placed

Why is the Marketing Launchpad so effective?

The report gives three reasons:

1. Selective admissions. Candidates with high intent and learning agility get selected.
2. Skills that match today’s jobs. Students get good at core problem solving and the latest AI tools.
3. A proven alumni track record. Earlier hires have done well, which is why 2 out of 3 companies that hire from Kraftshala come back for the next batch.

Where are Kraftshala alumni a few years later?

A first job is only the start. Here are some alumni career paths from the report:

• Ishan Pant joined dentsu from Kraftshala, switched to Nykaa, and now works with Tata Digital.
• Dev Bhatia joined Performics, worked at a couple more agencies, moved to Glenmark as Media Manager, and now works with Bain & Company as Expert Consultant, Marketing.
• Aayush Saraiya joined Performics, moved brand-side to Games24x7, and now works with Meta in its London office.
• Abdul Afreed joined Team Pumpkin, switched to HiveMinds, and now works with Razorpay as Senior Associate, Performance Marketing.
• Yuvraj Singh Deora worked at a couple of agencies and has now joined Lenskart as Growth Ads Manager.

Kraftshala alumni success spotlights (last one year)

These promotions, new roles and awards come from Kraftshala’s internal alumni newsletters over the past year. They cover batches from MLP 1 to MLP 36, showing that careers keep growing long after the first placement.

The report sums it up: companies keep hiring from Kraftshala again and again, not just because of its reputation, but because the talent delivers faster than most others.

Conclusion

Kraftshala’s September 2026 report shows 1,037 Marketing Launchpad placements in 14 months at a 94% placement rate, with an average CTC of ₹5.5 LPA and a highest CTC of ₹16 LPA. Over 3,300 students have been placed since the program began, with 800+ recruiters. Most placements went to freshers, most learners studied from outside the big metros, and about one in three joined a Big Five global agency group. Batch 39 finished at a 97% placement rate.

If you are a fresher, a final-year student, a working professional or someone weighing an MBA, the Marketing Launchpad is available in full-time (6 months) and part-time formats with the same curriculum and placement support. You can read the batch-wise placement reports on the Kraftshala placement reports page.